To prove Dynamic really works, C4 carried out ad tests and effectiveness research with an Independent research agency.
Dynamic is part of All 4’s ENG4GE portfolio. This World first innovation enables advertisers the opportunity to deliver bespoke messages linked to viewers’ location, the weather, the time of day, date, their age and gender.
We can run thousands of versions of data-driven creative for a single ad campaign across multiple platforms - big screen devices, mobile and desktop VoD platforms.
To prove it really works, C4 carried out ad tests and effectiveness research with an Independent research agency. Check out how Dynamic can drive ad recall, brand positivity, talkability, consideration (to name a few!) for your brand…