Christmas: The UK Mood
In this section you’ll find the latest research reports on a host of different topic areas put together by our 4Insight team - first up, it's Christmas!
This report is made up of surveys sent to Channel 4’s Core4 and 4Youth communities as well as opinion panel OnePulse to form part of a wider report, with a total of 1450 responses from adults across the UK. The report delves into how people are preparing for Christmas in a new normal, what they’re doing differently this Christmas, what they love about Christmas and what TV’s as well as brands roles are in the importance of Christmas 2020.
Download Christmas The UK Mood researchChannel 4 Trust Research
We sent out a survey to 500 adults on opinion platform OnePulse, to understand what broadcaster channels consumers trust most, as well as understanding perceptions they have around Channel 4 specifically and trust.
DOWNLOAD CHANNEL 4 TRUST RESEARCH