Pull back the curtain and read what we’ve been up to recently here at Channel 4 Sales.
All of us at 4Sales wish everyone in the advertising industry a very Merry Christmas, and we look forward to working with you again in 2021.
In an unprecedented year of global upheaval, viewers have turned to Channel 4 in huge numbers both to its streaming service All 4 and its linear channels. All 4 views are up +30% compared with last year, and Channel 4’s linear viewing…
Our award winning ENG4GE Suite offers advertisers the opportunity to build a number of creative video formats, including sampling campaigns. As advertisers can’t currently reach customers with samples in the normal way due to COVID, C4…
As previously announced, The Circle will be back for a double helping of gameplay next year as the reality…
Channel 4 establishes Global Format Fund to invest in UK-produced formats with global potential
Channel 4’s Chief Executive Alex Mahon has today unveiled a new five-year strategy for the business, Future4 – which…
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